News

Simple SEO - Search Marketing and Assessment

Simple SEO and Search Marketing

SEO is daunting, the level of complexity and branching into different disciplines from the early days is huge. This article is aimed at those who don't really care what industry agencies call it but simply want to increase traffic and visitors to their websites. And while we are saying that yes, SEO is a very complex and specialised field a company or website doesn't necessarily require a specialised SEO campaign or huge budget to substantially increase their visitors and search results position on search engines.

Rain and BMW create the first BMW International Golf Challenge, June 9th

BMW International Golf Challenge, June 9th - Website

In partnership with BMW Japan, Rain Interactive are producing the first new BMW Japan golf event experience: The BMW Golf International Challenge on Friday June 9th, 2017. The BMW International Golf Challenge is a 2 person per team best-ball scramble event on the esteemed Taiheiyo Golf Club's Minori Course designed by Shunji Kurakami. For full details you can check out (and sign up on!) the BMW International Golf Challenge website >

Healthwise Foods at Food-Ex Japan 2017

Healthwise Foods at Food-Ex Japan 2017

Healthwise Foods are the producer of the highly popular Royal-T Rooibos Tea product line and Rain are their official online distributor and marketer for Japan. With their increase in business for Royal-T Rooibos, Healthwise also wanted to introduce their new exciting products to the Japan market including by attending FoodEx Japan in Makahari Messe, Chiba. We created a full display Royal-T wall panel, digital signage video and product information pamphlets, as well as displays for the actual products and product sampling/demostration section. Needless to say, we were all extremely happy with the results and the booth and display were complimented by a number of visitors to the booth who especially liked how it expressed a cohesive brand image rather than just a display of goods.

Selling Online in Japan with Rakuten, Amazon and E-Commerce Websites

Selling Online in Japan with Rakuten, Amazon and E-Commerce Websites
When looking to bring a product into Japan or to sell online to the Japan market there are a variety of ways to go about it - each with their benefits, difficulties and obstacles. Most commonly we see requests for onsite e-commerce stores using payment gateways and companies wishing to sell through Rakuten. There are other options such as Shopify and Amazon. Each platform suits each particular case which we’ll summarise in this article.

CareFinder at Children's Future Exhibition (子供未来)

Rain with CareFinder at 子供未来
Our client CareFinder strives to provide support for parents and babysitters with its online care-matching platform for parents and babysitters. With their expanding business they recently commissioned a large set of  promotional materials, especially in time to attend the Children's Future (子供未来) exhibition at Ginza's Tokyo Messe.
Being nearby to Rain HQ, Rain went along to give our support as well as check out first-hand how our work had come out!

Rain Joins British Embassy Football Club Japan for Football Remembers

Football Remembers Japan 2014

In Tokyo, the BEFC and friends from the international community took part in a Football Remembers commemorative game held at NSK’s Saginuma sports field on Sunday 7 December 2014. As a sponsor of BEFC's website and involved in the organising and online promotion of the event, Rain was there too.

Rakuten Japan Ichiba Store - Selling in Japan with Rakuten

Selling on Rakuten Japan, 楽天市場
Rakuten is Japan's largest online re-seller with 7 out of 10 of all Japanese owning a Rakuten account. At roughly 94 million people that's a number of consumers any company serious about entering the Japanese online market can't ignore. But how many international companies are opening up in Japan? At Rain we've helped brands build and launch stores in Japan on Rakuten and we are fortunate to have professional Rakuten store managers and consultants who can inform clients about what works and what doesn't.

Performance Hosting Japan - Why your website deserves proper hosting

Poor hosting vs Good Hosting

At Rain we regularly suggest or manage the hosting of websites on behalf of our clients, and I've been wanting to write a simple explanation of what we recommend for some time. Quite often we are surprised that a client will allocate a significant budget to design and development, but when it comes to the hosting the plan for hosting it is disproportionate to the site they have commissioned.

All Nippon Airways Co. Ltd., ANA, flies its way into social entrepreneurship with the help of Ashoka.

ANA Wings for Changemakers

ANA is Japan’s leading airline is making a push to become a more global brand. However, when it came to this new Wings For Changemakers website, the emphasis was more on giving back and making change. To create a site that reflects the brand’s commitment to creating a more sustainable society and its partnership with Ashoka, the world’s largest social entrepreneurship initiative, ANA chose Rain Interactive.

BCCJ British Business Awards 2013 - Rain Interactive Nominees for Entrepreneur of the Year

British Business Awards 2013 (BBA)

In a rare opportunity to wear a tuxedo Rain's Creative Director Ben attended the BCCJ British Business Awards, representing Rain Interactive, nominated for Entrepreneur of the Year 2013.